so on monday i went for my first commercial shoot! it was exciting and boring at the same time haha we spent 10 hours shooting about 10 seconds worth of commercial so just imagine all the down time
it was for an american restaurant commercial, the sizzling steak, pouring sauces kind. it all looks good in the commercial, but it is gross to watch on set. the charred grill marks on the steaks? they're manually put on with a hot rod. and if that still doesn't get them dark and charred looking enough, we fill it in with a sharpie marker! ditto to the grilled veggie skewers. The steaks also aren’t cooked, instead a blow torch is used to just make sure the surface of the steak is all cooked to the same color.
it was for an american restaurant commercial, the sizzling steak, pouring sauces kind. it all looks good in the commercial, but it is gross to watch on set. the charred grill marks on the steaks? they're manually put on with a hot rod. and if that still doesn't get them dark and charred looking enough, we fill it in with a sharpie marker! ditto to the grilled veggie skewers. The steaks also aren’t cooked, instead a blow torch is used to just make sure the surface of the steak is all cooked to the same color.
the beginning
adding grill marks!
they are huge on precision too and i mean really anal things. for some reason because i was "the intern" i was supposedly the least biased and had the most audience perception so i was asked to make the final calls on their anal critiques. for example, when we were filming the steak on the grill part, the height on the flames were debated on for 20 minutes?? and the steak that's like getting filmed is called the "hero steak" hahaha
the drinks are all fake too. just colored water with fake ice cubes that never melt. the salad has a mound of mashed potato underneath it to keep it high and fluffy and water is sprayed on for that dewy look. all the meat is also soaked in oil so under light they glisten and look yummy (although i just think it looks fatty)
we spent another 15 minutes arguing about the color of the ice tea. and whether it was ice tea colored or too pepsi colored. or too diluted. and about the brush that’s used (you see about half an inch of this brush by the way) to brush on the bbq sauce. and about the direction the knife was pointing.
the first cut of the commercial came out end of day tuesday and we just re edited stuff so its ready to air on monday. it’s all so fast its exciting! i think i could get used to this. but i will never be able to watch food commercials in quite the same way anymore
the drinks are all fake too. just colored water with fake ice cubes that never melt. the salad has a mound of mashed potato underneath it to keep it high and fluffy and water is sprayed on for that dewy look. all the meat is also soaked in oil so under light they glisten and look yummy (although i just think it looks fatty)
we spent another 15 minutes arguing about the color of the ice tea. and whether it was ice tea colored or too pepsi colored. or too diluted. and about the brush that’s used (you see about half an inch of this brush by the way) to brush on the bbq sauce. and about the direction the knife was pointing.
the first cut of the commercial came out end of day tuesday and we just re edited stuff so its ready to air on monday. it’s all so fast its exciting! i think i could get used to this. but i will never be able to watch food commercials in quite the same way anymore
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